Company Profile;
The agency we are partnered with are specialists within the e-commerce and retail industries. They work with huge brands across the globe on exciting projects and campaigns also proud winners of multiple awards including the top employer award for SMEs. This is an outstanding business to be a part of. Offering the potential of fully remote working for candidates based across the UK, check out the below and give us a call!
The Paid Social Strategist Role;
As a Paid Social Strategist, you’ll be responsible for the strategic management of client accounts. Reporting to an Account Director, Paid Social Strategists drive the marketing methodologies forward, continually pushing the boundaries and inputting into how they adapt to industry changes. You will work to ensure they deliver the best account performance, excellent customer service, and client satisfaction and ultimately ensure client retention on assigned clients.
You may also have responsibility for line managing and mentoring a small team of Digital Marketing Executives.
Account Management
Oversee the digital marketing executives working on your client accounts to ensure the day-to-day delivery and success of campaigns
Create and articulate a vision/objective for assigned client accounts, including a roadmap of projects to achieve that vision
Project manage (or execute) roadmap projects
Use your digital marketing knowledge to structure accounts for growth
Delivery of agreed services to assigned clients
KPI analysis and recommendations
Activity Management
Run digital marketing activity in your channel, working towards set KPI targets
Monitor activity, auditing and adjusting them for maximum performance
Run advanced digital marketing activity using advanced tactics and strategies
Client Communication
First point of contact for assigned clients
Proactive communication inspires trust and builds a good relationship
Send weekly reports and chair weekly calls with relevant clients and internal team members
Troubleshoot client requests to ensure any issues are resolved in a timely manner
Provide commentary and data analysis with valuable insights to the client with clear actions and learnings
Learning and Developing Methodology Activity Management
Provide proactive suggestions and recommendations for their digital marketing methodologies
Input into channel strategy meetings on how to best utilise new features and industry developments
Training
Create and engage with your OKRs to drive forward your personal development
Support the training of the wider digital marketing team, teaching/tutoring modules where applicable
Stay up to date on the latest news and developments in digital marketing to continually grow your knowledge and keep the agency at the cutting edge of digital marketing
Line Management (Depending on Experience)
Line manage a team of digital marketing executives and account managers
Day-to-day mentoring of digital marketing executives and account managers
Other
Track time and work to allocations within Mavenlink
Proactive reporting to the senior management team
Presenting to internal and external audiences
Occasionally attend events to represent Genie
Responsibility to understand the requirements of GDPR
Ensure your team’s processes are always compliant
Understand and comply with all GV guidelines for security and data protection
Any other tasks or functions which is required by Genie, particularly in relation to digital marketing
Your Benefits and Allowances;
· Pension with a 4% in from employee and they will match it
· Access to Spill - Professional Therapist Sessions
· Enhanced maternity pay and shared parental leave schemes - Family Friendly
· Broadband cashback
· Employee assistance line
· Employee Referral Scheme - £100 vouchers if we hire someone you recommend
· Headspace App for free
· Paid sick leave
· Internal Academy training programme
· Access to external training
· Social events quarterly - Remote based (within work time)
· Wellness Team and quarterly wellness activities - Remote based (within work time)
· Working from home allowance
· Additional Paid leave for Covid
When applying for this role please state where you’re currently based, which locations you are happy to commute to, and upload a Microsoft Word version of your CV excluding imagery.
For more information search Initiate Resourcing on LinkedIn and Twitter or www.initiateresourcing.co.uk to see more of our latest jobs, industry news, tips, and more, alternatively please call one of our consultants on 07398 612341.
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